The Post-Modern Condition Essay Example | Topics and Well Written Essays - 4750 words

The Post-Modern Condition - Essay ExampleBy definition, the Word cannot be a gentleman artifice.2. Early modern Signs modify or screen reality, which is thereby acknowledged to be at least partially artificial or contingent. Observers concede that symbolic forms of mediation do not immediately touch or mirror reality-in-itself. Example There is a growing recognition among intellectuals that theological disputes are an requisite part of deciphering the enigma that is God.3. Modern Signs dissimulate -- that is, they conceal the presence of absence. Example We begin to understand that God does not exist (absence), that he was always a figment of our too-fertile imaginations. Nevertheless, we concede that religious belief should perhaps be tolerated because it gives people hope and a reason for living.4. Postmodern Signs no longer claim to depict, mirror, or even disguise an objective reality. Consequently, symbolic modes of representation become pure simulacra copies (or copies of a copy) that have no original (Baudrillard 1983). The simulacrum embodies nothing but a knowingly manufactured and contrived reality. Hence, culture must be faked before it can be recognized. Example A McDonalds commercial shows a little lady friend supposedly enjoying a hamburger with her father. Such a commercial is neither true nor false. Both at the point of production and at the time of consumption, it is judged that in terms of whether it is attention-worthy. (Gary Genosko, 1994).In Jean Baudrillards (1983) terms, postmodern simulation is the generation by models of a real without origin or reality a hyperreal. The ad just described is not therefore compromised by viewers awareness that what they are seeing is perfectly contrived, for postmodern subjects feel quite at home in a world where everything around them is already faked. Indeed, precisely because their lives lack stable or reliable meaning, postmodern subjects are often characterized by a desperate need to be seduced. Note, too, that a clever or successful ad will interest both the simpleton incapable of ironic detachment and the corrupt cynically enjoying the commercial on its own terms. We must accordingly conclude that neither intelligence nor perspicacity gives us the resources to resist postmodernism. The modern intellectual believed that faultfinding intelligence armored the individual against the seductions of eloquence. By contrast, postmodern subjects fail to achieve critical distance from what they perceive. By successfully collapsing the distinction between what signifies and what is signified, postmodernism makes it increasingly baffling